Innovation Hack 14 - Creativity is the solution to all problems No matter how small or big your problem is, it will ultimately require creativity to be…
Execution phase - Start with assumption definition and a test
Innovation Hack 12: Help your customers uncover unknown problems WHY is it important? Helping your customers discover problems they didn’t know they ha…
Are Your Current Clients
WHAT is today’s hack? “Marketing is helping them not us” - marketing guru Seth Godin WHY is it important? The way how we think about marketing is wrong…
Think Even Bigger
And it doesn't need to be crazy
WHAT is today’s hack? What is your answer to the question “What is innovation”? My answer is: Innovation is solving an important problem for human bein…
Co-create with them
Always Use the Pre-Mortem
Separate the Creative Phase From the Analytical Phase
Selling is a Byproduct of Building Trust